The video was filmed and produced at PXP Studio. This is the storyboard I drew to help sell in the idea to the client.
I created a storyboard prior to production. I also wrote the post caption copy and shot and edited the video. This organic post ran across Pop-Tarts’ Facebook, Instagram and TikTok accounts.
I co-wrote the video and drew the storyboard partnering with a content creator for production. This organic post ran across Pop-Tarts’ Facebook, Instagram and TikTok accounts.
Pop-Tarts Toasted Pastry Department When Taylor Swift announced her next album on social media we couldn’t help but pop into the conversation. I came up with the idea to parody her Instagram post, threw a Pop-Tarts pastry on my bed and snapped a pho
Pop-Tarts - Toast Book To honor the release of the new Mean Girls film Pop-Tarts created the “Toast Book”, a book of adoration for various Pop-Tarts flavors. I created the graphics and wrote the on-image copy for this agile post. | View on Instagra
Pop-Tarts - They Don’t Know… Wanting to hijack an internet classic and turn it on its head, I took the “They Don’t Know…” meme and changed the way Pop-Tarts fans will see it from here on out. | View on Threads
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